Social Media Marketing in 2020

When it comes to marketing in 2020 the landscape is vastly different than it was just a few years ago. Social media management is no longer optional for credible businesses, and it has proven to be a required investment in order for professionals like yourself to thrive. As not all businesses are prepared for this transition, this can pose many challenges for both start-ups and grandfathered operations alike. 


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The benefits of advertising online are no secret - your business can reach thousands of people within seconds, and luckily, that's not the only advantage to social media management. It also helps people and companies increase their brand equity and online presence, and it allows you to engage in a whole new way with your customers. These mechanisms, when executed correctly, will translate into profitable conversions.


If it's not within your budget to hire a social media manager there are many tasks you can undertake yourself to help increase your profits both online and in-store.