When it Comes to Your Business,

Social Media Matters.

81% of online shoppers research a company before contacting them, and for that reason, it's important that you make social media a critical part of your business strategy. It's crucial that you have consistent and effective social media management so that you can reach the consumer before your competitors do.

 

You need to stay engaged, active, and visible. 

 

Hiring a Social Media Manager isn't a cost, it's an investment. 

 

Our Social Media Managers have developed successful marketing strategies and engineered algorithms that create healthy and profitable social interactions. We will evaluate your current online operations and design a unique plan tailored to your business, industry, location, and clientele. 

 

 

Professional Social Media Management Works

Merely having a social profile isn’t enough for businesses. Social accounts need to be active, engaging and exciting to capture the interests of the audience among your competitors.

 

Posting content every few days, weeks or months just won't cut it. Content needs to be fresh and updated numerous times a day. 

At Kush Tools Marketing Group, our Social Media Managers will skillfully navigate the social media waters to bridge the gap between your business and your audience.

 

We'll create an atmosphere of trust and connection to keep the global community consistently engaged with your brand.

Hire a Social Highly Skilled Social Media Manager

To drive traffic to your website and increase the growth and visibility of your brand, you must first capture the attention of your audience.

 

Our Social Media Managers utilize modern apps and programs to develop high-impact visuals that appeal to your audience.

 

We get to know their preferences by analyzing their activity to help us determine which types of curated or direct content will be the most effective.

Social Media Strategy

A social media management strategy will outline key business goals, draw up a calendar of duties to meet those goals, and have a plan in place to monitor results. 

Maintenance

Our Social Media Managers will consistently analyze the performance of your posts and then use our insights to make adjustments where necessary.

Response Time Matters

Responding to messages and posting engaging comments with other users means truly engaging with your audience.

 

Addressing user inquiries or complaints is something that must be done within minutes to hours to keep potential customers engaged.

Strategic Engagement

At Kush Tools Marketing Group, our Social Media Managers communicate effectively with users before they lose their attention to a competitor.

 

We draw up a detailed schedule for posting and increasing engagement that we carry out to increase the growth of your brand long-term.

Boost Brand Engagement

Increasing brand awareness is an important component of all successful marketing strategies. Many people learn about new products and services solely through social media. 


We boost brand awareness by targeting your audience via the appropriate social platforms that align with your business. We cultivate activity on your profiles which leads to comments, likes, and shares from users. 


Your business will stay at the forefront of meaningful conversations while keeping up to date with popular events in your industry. By ensuring that the public knows what your business is all about, we’ll help build a loyal following.

Our Social Media Managers are experts at capturing the attention of an audience and building genuine relationships. We focus on marketing techniques that are aimed at building meaningful connections. 

 

By using effective #hashtags, posting fun and engaging questions to your audience and replying to messages, comments and mentions, we'll ensure that your social profiles will be constantly bustling. 

 

We have all the tricks in the toolbox to build meaningful relationships with your audience. We'll post genuine content on other users' profiles to show them that your business is friendly, approachable and accessible. This gets your name out there and boosts your brand’s engagement with the global community.

Social Media Management

Our Social Media Managers have detailed campaigns in place to ensure fresh content is posted on a dependable schedule.

 

Over time, your audience will come to expect and appreciate your routine.

 

We also know what to post to cultivate a loyal following, and, we post real-time; allowing us to chime in on trending conversations as they happen.

Audience Engagement & Consistency

To keep your audience engaged, you need to be consistent.

 

Sporadic posts and splurges of social activity followed by days of inactivity create a sort of inconsistency that makes it harder to gain new followers.

 

Professional Social Media Managers are consistent.

There’s a growing dependency on social platforms for users to connect with businesses when they need something or when they want to share an opinion. Your business’s reputation is fragile and needs to be protected at all times. Our Social Media Managers consistently address customer inquiries and complaints promptly to ensure your audience always feels valued and respected. This also helps users from escalating issues into full-blown public disputes as a result of feeling disrespected or from bad customer service.

CUSTOMER SERVICE

Our Social Media Managers outline your key business goals, draw up a calendar of duties to meet those goals, and have a plan in place to consistently monitor results.

 

We analyze the performance of your posts and then use our insights to make adjustments where necessary.

 

Without monitoring your activity, it’s difficult to know what’s working and what isn’t.

 

You could be investing in the wrong platforms and spending money on initiatives that aren’t working and that's something no business owner wants to do.

ANALYTICS

Social media platforms are constantly evolving with the needs of its’ users. You could be receiving high levels of visibility today, but after tomorrow’s algorithm update, your engagement levels may drop dramatically. This uncertain social landscape should be navigated by an expert to ensure your social profiles stay at the forefront of your audience's feeds.


Our Social Media Managers stay active in the social media industry. We take precautions and anticipate what changes need to be made to your profiles before algorithm updates have detrimental effects on your business.

ALGORITHMS

Your Social Channels Need Consistent Maintenance

There’s a big difference between social media for fun and social media for business initiatives. Content needs to be fresh and updated numerous times a day. Responding to messages and posting engaging comments with other users means truly engaging with your audience. Addressing user inquiries or complaints is something that must be done within minutes to hours to keep a potential customer engaged.

 

For businesses that have an active Social Media Manager, they’re able to communicate effectively with users before they lose their attention to a competitor. Our Social Media Managers draw up a detailed schedule that's carried out to increase and maintain the engagement of your target audience long-term.

 

We also utilize cutting-edge analytics tools to give you a clear picture of your return on investment.

Improve Your Consumer Communication

Thanks to Social Media, customers can communicate with businesses much easier than ever before. They’re able to respond to customer’s inquiries quickly, helping users feel valued and understood.


The availability of your brand is an important part of the decision making process for your potential customers. When they’re searching for a new product or service, they may have questions and ask various businesses at once. It then becomes a competition for which business can satisfy the customer the most.

 

Whose responding the fastest, the most effectively and the most respectfully?

 

These are all aspects that a customer will take into consideration without much thought when deciding whom they’re going to do business with.

Public Relations

Successful businesses execute their social media profiles as a means of refining their reputation and diverting potential issues where necessary. It’s an opportunity for businesses to further extend their in-house public relations initiatives.

 

People are turning to social media to express concerns, complaints, and stories about experiences good and bad. This leaves your business’s reputation in the hands of the sometimes volatile online community.


At Kush Tools Marketing Group, we have experienced Social Media Managers who are consistently reviewing incoming messages, comments, and shares on all of your business's social media platforms. 


Not only do we use our diverse set of programs to creatively represent your businesses personality and core values, but we keep watch of potential issues that could arise. We put out small fires before they turn into catastrophes. We manage your reputation on all levels to keep it pristine and inviting to your prospects.

Strategy

Posting at random and leaving your audience unattended for days on end will only do a disservice to your marketing efforts.


Our Social Media Managers execute detailed schedules of when to post and what to post. We know the most popular times to post content to draw in the most engagement for your brand.


Effective campaigns can also include online events that increase excitement and brand awareness. A great way to get more people interested in your business is to host online contests, give away prize packages, or conduct interactive surveys that captivate the attention of your audience.

Social Media Management Must Be Fast

People are turning to social media to express concerns, complaints, and stories about experiences good and bad. This leaves your business’s reputation in the hands of the sometimes volatile online community.

 

At Kush Tools Marketing Group, we have experienced Social Media Managers who are constantly reviewing incoming messages, comments, and shares on all of your business's social media platforms.

Social Landscapes Change

Social Media Managers Stay on Top of Trending Efforts 

Social media platforms are always evolving with the needs of its’ users. You could be receiving high levels of visibility as a result of your social media efforts today, but after tomorrow’s algorithm update, your levels may drop dramatically. 

 

This uncertain social landscape should be navigated by an expert to ensure your social profiles stay at the forefront of your audience's feeds. Our Social Media Managers stay active in the social media industry. We take precautions and anticipate what changes need to be made to your profiles before algorithm updates render them desolate.

Social Media Management Builds Loyalty

We boost brand awareness by targeting your audience via the appropriate social platforms that align with your business. We cultivate activity on your profiles which leads to comments, likes and shares from users. 

 

Your business will stay at the forefront of meaningful conversations while keeping up to date with popular events in your industry. By ensuring that the public knows what your business is all about, we’ll help build a loyal following.

Increase Your Social

Media Engagement

Not only do businesses have a great opportunity for inbound advertising through social channels, but for growing businesses, it’s becoming more of an obligation than a perk. 


Research shows that people prefer businesses that they’re familiar with. Without an active social profile, your business isn’t accessible to the vast online community.

 

Your social platforms need to be constantly maintained to help you increase engagement with your target audience.

 

Engagement increases brand awareness and it’s an important contributing factor to driving sales.

Your Brand Needs to Post Effective Content to Appropriate Channels

Our Social Media Managers know that not all social channels are equal.

 

There’s Facebook, Instagram, Twitter, LinkedIn, and Pinterest - just to name a few. Each social channel represents a different type of demographic with a different type of interest and intention. 

 

Our Social Media Managers are experts at discerning which type of content is most effective on which channel to cultivate the most attention from its respective audiences.

 

Rather than shooting in the dark, our campaign will have clear intentions based on the knowledge we’ve gained about what’s effective and what isn’t.

Social Media Strategy and Development

People are spending more time than ever on social platforms, so an effective business plan needs to include social media management as a core initiative in its marketing campaign. 

 

Under-utilized social channels leave your audience unengaged.

Social Media Campaign Management

An effective social media marketing campaign must have clear goals with a detailed strategy in place to meet them.

 

We have expert Social Media Managers to help you build your strategy today.

The Benefits of Social Media Management

A good social media manager will have an interest and skill level that matches the same drive you bring to your own business. Their primary interest will be to convert your digital investment to physical dollars yielding you a measurable and valuable return on their social media strategy. 

When we skillfully carry out effective social media campaigns, we have the power to multiply your audience, increase your brand awareness, expand your reach and educate the public on your services.

Strategic Content Planning

Your social media management isn’t any less important than key marketing initiatives, so why wouldn’t you treat it the same way?

 

The first step is to chisel out your key goals - whether it be increasing your traffic, building brand awareness, enhancing public relations, driving sales and leads or building a community of followers.

 

You need to strategize a plan to bring those intentions to fruition. With a strategy in place, your social media will be tailored to your goals at all times.

 

Rather than throwing out random ideas, content development will be intentional and more effective.

Focus on Your Business

Many businesses dismiss brand awareness as an unnecessary component of marketing. However, research shows that brand awareness builds loyalty which ultimately creates new leads and conversions. 

 

Our Social Media Managers will help boost brand awareness by targeting your audience via the appropriate social platforms that align with your business. We'll use informational and curated content to grab their attention and increase their engagement with your business. 

 

We cultivate activity on your profiles which leads to comments, likes and shares from your users. Your business will stay at the forefront of meaningful conversations while keeping up to date with popular events in your industry.

 

Our expertise will ensure that the public knows your business is a leader in your industry.

How Can a Social Media Manager 

Grow Your Business?

The social media industry is in a phase of rapid growth and won't be slowing down anytime soon. There are more than a million new people joining social media every single day!

 

With such substantial growth, businesses have an opportunity to leverage a multitude of social media platforms to connect with their target audience in a more meaningful way than ever before. 

 

Since people have the world in the palms of their hands, their options among competing products and services know no bounds. 

 

In 2020 in Canada, it's a necessity for businesses to have an engaging online presence to help them thrive.

It's Best to Think Ahead

Creating a schedule and developing a plan will take some time, however, it will save you time in the long run. Posting sporadically will create unnecessary pressure.

 

Trying to come up with a good idea that aligns with your goals and speaks to your audience on a whim will decrease the effectiveness of your content.

 

When you’re focused on your goals and develop a plan in advance, you’ll spend less time wondering what to post and panicking over content ideas at the eleventh hour.

Planning and Execution Are Keys to Management

With key strategies in place, your content will appear less sporadic and your audience will be better able to understand your brand. It makes your online image crystal clear and leaves little room for misinterpretation. 

 

Your strategy should include a schedule for posting new and curated content, commenting, liking and responding to other users numerous times a day. 

 

Important dates should be scheduled into your strategy to ensure you don’t miss big events. 

Ian Schafer on Social
Media
Erik Qualman

Social Media Management >

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Email: KTMGonline@Gmail.com Phone: 416-320-3556